Join us on @LinkedMoms Chat – Wed. March 26 at 8 pm ET for #LinkedInForBloggers–You need to be there!


I have a passion for LinkedIn®. Long before others understood the importance of networking on-line, I was preaching to the doubters. LinkedIn® is a powerful networking platform. So much so that every second two more people join LinkedIn®. With that kind of growing professional network it is no wonder that we find many brands and brand managers listed there. Remember LinkedIn® has over 277 million global members.

Here is the thing, many bloggers have yet to discover the benefits of being on LinkedIn® feeling that it is not ‘social’ enough or that the platform does not welcome mom or dad bloggers. That is not true. LinkedIn® helps expose you to potential clients (brands, PR firms/agencies or digital marketing types) that are looking for professionals. So if you are a professional blogger that is always looking for opportunities, then you need to be on LinkedIn.

If you are looking to connect and work with a particular brand, then you need to be on LinkedIn® just to be able to see if you are connected to someone that works in that company. Working on the principal of six degrees of separation, you will be able to find someone that knows someone that works with someone that may be able to help you out.

Remember, as bloggers, we live in a very social world, but that does not mean that brand and marketing people are there. They may be in a boardroom or office with little to connection to Facebook, Twitter or Instagram. It also means that some owner and decision makers are to busy running their business and they just need to find you in a directory. That is what LinkedIn® is: a worldwide professional directory.

If you want to know more about why blogger need to be on LinkedIn®, you can read my 5 Reasons Bloggers Need to be on LinkedIn post that I wrote for Type A Parent. Please leave me a comment and let me know how you use LinkedIn®.


Once again in an effort to help our Blogger Community grow, we will be hosting a #LinkedIn4Blogger Chat. Join me as I give you tips on working with LinkedIn® on #LinkedMoms Chat


8:00 – 9:00pm (EST)
7:00 – 8:00pm (CST)
6:00 – 7:00pm (MST)
5:00 – 6:00pm (PST)


LinkedMoms website


@DownshiftingPRO and @4LinkedLearning – Margarita Ibbott
@DownshiftingPRO on Facebook
@DownshiftingPRO Blog

@inkscrblr – Paula Schuck
@inkscrblr on Facebook
@inkscrblr on YouTube
@inkscrblr Blog


TWEETSTOCK8–Social Media Rock Conference–May 29, 2013–You must go…

Every once in a while the universe comes together to produce a truly awesome event that cannot be missed.  Then to add to it, it puts this event close to home and at a reasonable price. If you register for the early bird pricing its even better!

Tweetstock is a ‘how-to-get-it-done” social media conference. It focuses on the ‘why’ and ‘how’ a business should be in the social media space.  It works to bring together creative, entrepreneurial and business minds to help you understand and learn from their success stories.  You need to go if you are a small business, non-profit & charities, entrepreneur and professionals – really, anyone interested in social media. 

Follow them on Twitter: @TweetstockCA

Like them on Facebook: Tweetstock

View Past Tweetstock videos: Tweetstock videos

Tweetstock8_social media Rock Conference_Laurier University_MitchJoel_CC Chapman

What: Tweetstock8 – Social Media Rock Conference

When: Wednesday, May 29, 9:30am to 4:30pm EDT


Laurier University Brantford Campus
73 George Street
Brantford, Ontario, N3T 2Y7, Canada

How to register:

Go to this page to register

Why am I so excited about attending Tweetstock8? Well, you see sometimes you just need to be surrounded by your peeps.  I am heavily involved in the social media world.  My life is comprised of blogging, tweeting, posting, liking, commenting, capturing and sharing.  So when you have a conference that helps you do all of the above BETTER… well, you have to go. Social media has many facets and seeing how all these different platforms work as vehicles of social change, marketing ingenuity and business drives is very interesting in today’s world.

Tweetstock has been growing into a ‘must-attend’ event in the South-western Ontario and GTA area. As it keeps getting bigger and better it is attracting more influential social media speakers.  This year’s heavy hitters include:


Mitch Joel – “When Google wanted to explain online marketing to the top brands in the world, they brought Mitch Joel to the Googleplex in Mountain View, California. Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.” "


C.C. Chapman – “C.C. Chapman has spent the past five years helping people and brands convert passive consumers into passionate, invested advocates. He’s built meaningful relationships between a Who’s Who of A-list companies and their markets. He’s helped these companies sell more things.”



Rebecca Harris sm


Rebecca L. Harris “Rebecca leads the Social media team at General Motors Corporate Communications. Her team is responsible for the GM Corporate Facebook and Twitter engagement, video strategy, brand social media strategy and blogger outreach”

{I am looking forward to hearing what Rebecca has to say, considering General Motors is one of the leading companies working in the social media world.  I have had the privilege of working with GM Canada and have first hand knowledge on how well they work with bloggers and influencers.}

Another great reason to attend it that you will meet a lot of people that have a passion for social media and its place in our everyday world.  From bloggers to digital strategists, brand managers to ‘influencers’ in our community – you will meet many of them at Tweetstock8.


Make it a point to register soon… because the sooner you register, the more money you will save!  Hope to see you there! Click on the image below to go to the registration page.

Register_Tweetstock8_May 29, 2013_MitchJoel_CC Chapman

Have you discovered Pinterest?

Have you discovered Pinterest yet?  The website describes it very simply: it’s an online pinboard that lets you organize the things you love.  I discovered it through, Cynthia Gagen, blogging friend of mine that blogs about crafts (actually, she blogs about a whole lot more) .  She uses Pinterest to capture images of crafts she’s made, crafts she likes and to display craft projects by others.  You can find her awesome boards here and her even better blog here.

The same goes for my organizing buddies.  There is not a day that goes by that a professional organizers doesn’t pin something on the group board.  In Pinterest you have your own boards and you have boards that you can collaborate on. 

Pinterest is a means of capturing pictures from every possible source: websites, blogs, uploaded photographs…etc. so that you can then group them together and create a board.  This is a fun and easy way of capturing your favourite images without having to bookmark each individual webpage. 

The most important thing to remember when sharing content is to be sure to give credit where credit is due. Thank the source (even if they were not the original person that pinned the picture).   If you can, try and go back to the original source (especially if it is a photograph from a blog post and was taken by the blogger). Then the ‘pin’ will have a direct link to the picture. If you just keep re-pinning, sometimes the source is lost – not good content-credit Karma…

Other then that, have fun, get inspired and pin away.  Let me know how you use your Pinterest boards and lastly, stay tuned for an introductory Pinterest Class for those of you just starting.

Here is my board so follow me if you must…